Fifi Rong Shares New Album and Video

Chinese-British Avant-pop artist Fifi Rong has released her self-produced solo album, There Is A Funeral In My Heart, For Every Man I Loved on the 10th of December via her own imprint. The LP is accompanied by a video for ‘Out Of Clock’, directed and edited by Zee Marla Osh. The video for ‘Out Of Clock’ is Fifi’s first video listed as an NFT.

The project was independently crowd-funded and made possible by the support of her enchanted listeners. The album is technically a double LP, with the Mandarin version exclusively available to her crowdfunding backers. Fifi Rong appreciates each contribution, giving thanks to her fans with rare NFT gifts as well as allowing people to own/license a stake of her music, the value of which will grow as the songstress does.

Speaking of the creation of the album, Fifi Rong tells us: “Have you ever given up everything so your dream could live? …I did. To let my music live, I had to let everything else die in my heart. But the ghosts of doomed romances had nowhere to go except to find their way into my upcoming solo Double Album: my greatest, most important and intimate body of work to date. 5 years of writing, recording and producing this double album on my own went into making sure these delicately crafted, heart-aching ballads would heal in the midst of tragedy and prepare you to smile at the end of your tears. I wanted it to be timeless. For I truly believe in creating soul resonance & meaningful connections between my art and aesthetes who can truly appreciate its multifaceted values.”