Bring the Hoax Release First Single And Music Video From Upcoming Debut Album

Sweden’s Bring the Hoax is back with the new single “Final Day”. With hints of Sonic Youth, Dinosaur Jr, Built to Spill and Smashing Pumpkins, “Final Day” offers a fresh blend of indie rock, power pop, grunge and modern rock, with strong fuzzy guitars and delicately sweet melodies. The new single is the first taste of Bring the Hoax’s upcoming debut, album Single Coil Candy and is released together with a music video.

“‘Final Day’ is a powerful and passionate song that speaks about the intense desperation for peace and stability,” says guitarist/vocalist Hasse Karlsson.

“Everyone knows desperation. In any form, and for whatever reason, the feeling is universal, and this song is a result of that emotion. This song gives me the shakes sometimes,” adds Karl Nordahl (guitar and vocals).

Bring the Hoax’s debut album Single Coil Candy will be released on May 12th by Lövely Records.